Wednesday, December 5, 2012

Pantone Fashion Color Report Spring 2013: Men's Color Palette

Soothing Neutrals andEnergizing Brights

"Similar to the women's palette, the menswear colors for spring emphasize the need for balance with soothing neutrals accented by an array of energizing brights.
As the name implies, Tidal Foam is reminiscent of the sea washing onto the shore, driven by the force of the waves. With its slight hint of green, it's this spring's answer to khaki as the perfect neutral. Emerald remains a powerful and brilliant jewel tone,perfect for men's accessories and sportswear. Grayed Jade, a subtle, hushed green, as well as Dusk Blue, reminiscent of the calming tones of an evening sky, both act as staple, yet novel neutrals.
Anchoring Monaco Blue naturally has an air of masculinity, providing stability and depth to the palette. Pair it with Grayed Jade and Emerald for a strong, classic mixture.Alloy, a reliable mid-tone gray, is a necessity for spring. An easy, lightweight alternative to Black for the warmer months, Alloy makes a strong statement without the weight.Linen, an off-white, complexion-flattering hue, pairs well with many colors. Look for it combined with Grayed Jade, Alloy or Monaco Blue for classic combinations that balance light, mid and deep tones.
Dynamic and exciting Poppy Red plays a vital role in men's fashion trends for spring and summer. Vibrant Orange, an animated, striking hue, provides vigor and enthusiasm. The robust yellow found in Sunflower offers an earthy, Dijon-like flavor, that when combined with Emerald and Monaco Blue, creates a sophisticated update to a familiar combination."

the top 10 colors for Spring 2013 
in 4” x 4” cotton swatch card format

Men's Spring 2013 colors are:

PANTONE 17-5641 Emerald
PANTONE 14-6011 Grayed Jade
PANTONE 16-4120 Dusk Blue
PANTONE 16-3915 Alloy
PANTONE 16-1054 Sunflower
PANTONE 12-1008 Linen
PANTONE 14-0210 Tidal Foam
PANTONE 19-3964 Monaco Blue
PANTONE 16-1364 Vibrant Orange
PANTONE 17-1664 Poppy Red

Leatrice Eiseman, 
executive director of the Pantone Color Institute, 
talks about fashion colors for spring 2013

Images & Sources
Leatrice Eiseman, executive director of the Pantone Color Institute, talks about fashion colors for spring 2013.

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