Monday, December 31, 2012

A Happy New Year Message




Sign off for 2012. 


Thanks all for your friendship and support.

 

Enjoyed this NYE and 

all the best to you and your family. 


Let Celebrate the precious arrival of  the New Year  

with a Special New Year Toast





During the Happy Holidays break
we will be highlighting the most viewed blog posts 

from 2012.

Thank you for dropping by and see you in 2012.


Best Wishes


Vinh & Stuart


at ArtSHINE

 

Make Tomorrow Today! 

Monday, December 24, 2012

Happy Holiday Greeting From Vinh & Stuart -ArtSHINE




Hello Everyone!

Wishing you and your family a 
Merry Christmas 
and 
a Happy and Safe New Year.

Best Wishes
From Vinh & Stuart

Friday, December 21, 2012

Give More Love This Christmas From ArtSHINE!



Photography By Monica Li

*
with 

all good 

wishes for the 

Festive Season 

and every happiness

 throughout the New Year! 

We'd like to take this opportunity

 to thank you for your continued support.

Please note that our office will be closed from

Friday 21 December 2012 . 

We will return on

Monday 07 January 2013.

Best Wishes

From 

Vinh & Stuart


Tuesday, December 18, 2012

Final tips from ArtSHINE for 2012

Jumping for Joy!

Hello,


There's only a few weeks to go before the end of the year 2012.

How has your year been?

If we ask you these questions what would be your answers?

What is the one thing that would really make a difference to your business right now?

What would you do?

How would you feel if you achieved it  by the end of the this year?

Here's our last tips for the year 2012, and some food for thought.

  • Choose one task that would really make a difference to your Art & Design Practice. Your mission, should you choose to accept it, is to get that task completed by December 31.  

  • Focus on what really matters to your business right now.

  • For the next two weeks get that one task done. Plan your action steps. At ArtSHINE we coach our clients to set their goals using the OPIC planner.


  • The last step is to give your full commitment to do that one task and get it finished by the end of this year.

So, what is the one task you would like to achieve before the New Year?

You'll feel pretty awesome if you do!

Make tomorrow today!

Monday, December 17, 2012

A Christmas Quote!




"It's true, 
But when you look back on all the Christmases in your life, 
you'll find you've created family traditions 
over the long haul."


~Caroline Kennedy 

Tuesday, December 11, 2012

Close Up Interview Highlight for 2012




2012

During the Happy Holiday Break we will highlight the best of  our Close Up interviews from 2012.

In the New Year 2013, we will interview more Artists, Designers and all creative professionals. So tune in in the New Year.

The team at the Quantum Compass-ArtSHINE would like to wish you and your family a happy holiday. It's been a great end to the year, . We wish you all a happy and healthy holiday season.

 
Thank you for all your support and Let’s all look forward to 2013… 


Best Wishes

Vinh Van Lam  & Stuart Horrex

The Best of Close Up Interviews 2012:


Monday, December 10, 2012

Inspirational Quote of the Week!






Friday, December 7, 2012

The Power of a common goal




One of the most empowering ways for people to bond is to work towards a common goal together.
If you lead a team, having a common goal that’s clear and meaningful will have a significant impact to your people and your business.

Find that inspiring goal.  

Remember, the pay cheque is only one reason people come to work. Your team wants to have a sense of belonging and feel a real part of the business. That happens when you give them a sense of purpose.

At the core people want to feel that they are doing something significant and that they are seen by others as being an important part of that something.
So, what if you are a sole trader and work on your own? How do you share your goal then? Who do you share it with?
Did you know that you can share your goals with your stakeholders?

Stakeholders are a group of individuals or groups who have an interest in the success of your business. When you are working alone and cocooned in your business you need all the support you can get. What makes your business strong and focused is to share your business goals with the people who care about what you do. The more they understand what you want to achieve the more support you’ll receive.

Never take that support  for granted, and always show your gratitude for the support that you get.
Now, here’s a question... On a scale of 1-5 how would you rate the power of your goals?

Do those goals inspire you? Do they empower your people?

Want to learn more about goal setting the ArtSHINE's way?

It’s as simple as 1... 2... 3...


2: Come along to the next “Action Planning” workshop.
    E-mail Quantum Compass: Goalseting@QuantumCompass.com.au  for details of the      
    next half day session near you.

3: Contact Vinh for a no cost, no obligation coaching session: 



Wednesday, December 5, 2012

Pantone Fashion Color Report Spring 2013: Men's Color Palette





Soothing Neutrals andEnergizing Brights



"Similar to the women's palette, the menswear colors for spring emphasize the need for balance with soothing neutrals accented by an array of energizing brights.
As the name implies, Tidal Foam is reminiscent of the sea washing onto the shore, driven by the force of the waves. With its slight hint of green, it's this spring's answer to khaki as the perfect neutral. Emerald remains a powerful and brilliant jewel tone,perfect for men's accessories and sportswear. Grayed Jade, a subtle, hushed green, as well as Dusk Blue, reminiscent of the calming tones of an evening sky, both act as staple, yet novel neutrals.
Anchoring Monaco Blue naturally has an air of masculinity, providing stability and depth to the palette. Pair it with Grayed Jade and Emerald for a strong, classic mixture.Alloy, a reliable mid-tone gray, is a necessity for spring. An easy, lightweight alternative to Black for the warmer months, Alloy makes a strong statement without the weight.Linen, an off-white, complexion-flattering hue, pairs well with many colors. Look for it combined with Grayed Jade, Alloy or Monaco Blue for classic combinations that balance light, mid and deep tones.
Dynamic and exciting Poppy Red plays a vital role in men's fashion trends for spring and summer. Vibrant Orange, an animated, striking hue, provides vigor and enthusiasm. The robust yellow found in Sunflower offers an earthy, Dijon-like flavor, that when combined with Emerald and Monaco Blue, creates a sophisticated update to a familiar combination."


the top 10 colors for Spring 2013 
in 4” x 4” cotton swatch card format


Men's Spring 2013 colors are:

PANTONE 17-5641 Emerald
PANTONE 14-6011 Grayed Jade
PANTONE 16-4120 Dusk Blue
PANTONE 16-3915 Alloy
PANTONE 16-1054 Sunflower
PANTONE 12-1008 Linen
PANTONE 14-0210 Tidal Foam
PANTONE 19-3964 Monaco Blue
PANTONE 16-1364 Vibrant Orange
PANTONE 17-1664 Poppy Red



Leatrice Eiseman, 
executive director of the Pantone Color Institute, 
talks about fashion colors for spring 2013



Images & Sources

http://www.pantone.com
Leatrice Eiseman, executive director of the Pantone Color Institute, talks about fashion colors for spring 2013.



Tuesday, December 4, 2012

Do You Have A Big Plan In Place For The New Year?



Here is some food for thought if you're planning to increase sales and profit in your Art  & Design business.

Remember, while some strategies may have an immediate impact, most will take months to generate results.

Before you get started with the marketing strategy, Firstly you need to clearly define your ideal customer.

Knowing your ideal customer will help you decide the marketing strategy that will help  you generate more ideal leads for your business.

Increase Leads:  We highly recommend you to have a combination of short, medium and long term lead generation strategies in your business.

By implementing these strategies at different stages it is also more manageable and  measurable.

For example; The time it takes to drive more leads will be depended on the type of marketing technique and the nature of your business. 
  • If you use more direct marketing methods  such as direct mail, e-mail and phone could take a month to generate leads and a systematic referral strategy could begin to pay dividends in a week or two (short term). 
  • Arranging a strategic alliance with another business or association could take 3 to 6 months to really impact the lead flow (medium term). 
  •   Attending more tradeshows could take months to a year depending on the tradeshow schedule.(long term) 
Better Conversion: Seeing improvement in the conversion or close rate from prospects to clients could be very quick, or extremely long depending on the sales cycle of your art &  design practice.

A design business with a short sales cycle could see a rapid increase in conversion with some sales training and the development of a unique selling proposition (USP) and guarantee. Once the techniques are effectively implemented, they could have an immediate impact on the bottom line because clients decide relatively quickly.

However, if you are a Licensing artist, those same sales technique improvements would take much longer to reach the bottom line because the sales cycle could be 6 to 12 months or more. The key is to expect to see measured improvement a full sales cycle AFTER your business has effectively implemented the enhancements.

Average Transaction  Size: This will also generally follow the sales cycle. If a cross sell or upsell is integrated into the sales process, results could be seen within the typical sales cycle. "Would you like fries with that?" Could have an impact the day it is implemented.

Average Annual Number of Transactions Per Client: The time to see an impact will vary greatly by the nature of your design business. The key to remember is that multiple transactions depend on the first experience going well!

Profit Margin: Profit margin can be impacted almost right away with the right strategy. For example, If your business negotiate a handbag order with a 5% less in the cost of goods from the manufacturer, it can go immediately to the bottom line. A 5% increase in prices will also increase profits as soon as it is implemented. Many  Art & Design businesses have not increased their prices for years and have watched it erode their bottom line. The New Year is the perfect time to review and  align prices with the value you provide. Eliminating habitual discounting in the sales process can also have a major impact. Overall the profit margin often offers the fastest way to bottom line impact.

If we now take a second look at our plans for a fast start to 2011, you can see that it starts with actions taken right now. 

For Art & Design businesses with longer sales cycles, the early 2011 results will be a result of actions taken in third quarter. If your business has a short sales cycle, there is still time to get off to a fast start in 2011. If your business has a sales cycle measured in months, there is no time like the present to be taking ACTION to impact the second quarter.

Remember that a 1% improvement each week equates to a 67% improvement in a year. 

So Make Tomorrow Today!

Need help with your  business planning for the New Year?


Want to learn more about planning for the new year the ArtSHINE's way?

It’s as simple as 1... 2... 3...


2: Come along to the next “Action Planning” workshop.
    E-mail Quantum Compass: ActionPlanning@QuantumCompass.com.au  for details of the      
    next half day session near you.

3: Contact Vinh for a no cost, no obligation coaching session: 





Pure Leverage

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