Wednesday, February 15, 2012

The Power of Five Part 3- Twitter

Have you ever wondered which social media outlet you should jump on? 

Which one is effective and will benefit your business?

Where to start one?

What to do?

How to engage?

Two  weeks ago we gave you brief overview  how Facebook works and last week we talked about Youtube and its pros and cons.

This week we are talking about Twitter and how you could leverage Twitter into your art and design business.

Twitter has an audience size of 170 million (Australia 1.6M). It's an online social networking and microblogging service that allows its members to send and read text-based posts of up to 140 characters also know as "tweets". Twitter also known as the SMS of the internet.

Twitter is a real-time information network that keeps you  connects and up to date  to the latest discoveries, stories, ideas and news about what you find appealing. You can simply do a search and and follow the users who you find them interesting by following them and engage in a tweet.

Twitter give you the chance to quickly respond to your customers and clients. It's a great exposure platform for your brand, your products and your services. 

Twitter is fast pace media with massive stream of tweets and it can be overwhelmed to follow up and catch up with tweets. It has the largest followers drop of rate out of the power of five.

Where to start:
To open a twitter account is free. You can create an account under your business name or a name that your clients can recognise you.  After you have done this, the first step is create your profile to let people know who you are and what you business is. The second step is to follow users that are in your industry, interest and clients.

How to engage:
The best way to engage with your audience is to follow other users that you like and recruit followers by letting people know you've joined Twitter. Write a post to other social media platform and websites with links back to your website or blogs.

What to do:
To understand twitter's lingo, firstly you need to familiarise yourself with its key features:
"@"- Use this when you want to address a public message to a user.

"RT"- This highlight a posting is a retweet from another user.

"DM"(Direct Message)You can only send a direct message only if they following you.

"#" - Hash Tag use to categorise tweets and keep tweet group together.

Want to learn more about planning your social media for your business the ArtSHINE way?

Its as simple as 1... 2... 3...

2: E-mail Quantum Compass:  for  your discovery session.

3: Contact Vinh for a no cost, no obligation coaching 
Phone: +61 0410 636 138
Skype: VinhVanLam

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