Do you leverage Social Media in your business?
If you do, that's fantastic!
And if you feel that you’re not ready for social media marketing just yet, here’s some ideas to consider...
Social media is one of the most cost-effective ways to create a marketing buzz for your business, and promote your brand. It's an effective platform for you to reach out and stay connected with your ideal clients and with your peers.
If you think your business can work just fine without social media into the future, then you better think again.
Working with our clients as business coaches we have met many people who aren’t familiar with social media. They’re usually make many excuses about why they’re not engaging with clients and peers in social media.
We understand that social media can be daunting for some business owners. Especially if you don't know the difference between Twitter or Google+. But it's not the end of the world. The minute you admit that you need to learn about social media is the moment that you will open yourself up to learn and meet people who can help you build solid social media strategies for your business.
Once you understand the process you can put that knowledge to good use. You’ll see the change in your business. And you’ll see a change in your bottom line too.
"But where do I start?” is the question we hear from clients so often. “There are so many different ones. Which ones should I be engaged with?"...
Before we work with our clients on their social media strategies we ask these two questions:
- Why do you want to use social media? and
- What are you trying to achieve through social media?
Once you know what you want to achieve, once you have some clear goals, you can find the right social networks that will help deliver the results that you want.
In the fast paced world we live in there will always be a new social network popping up. But that doesn't mean you have to join all of them. The key is to match your interests and goals with the social network that will deliver for you... Find the one that will help you get the results you want.
We’ve written about some social networks in our previous blogs, and if you want to learn more about them you can click on one of the links below:
These are currently the social media platforms most frequently used by people to connect with each other. What you need to do is to define which platform will suit your business and your audience.
Experiment with them and select those that you feel comfortable with. Find the ones that will connect you with, and help you reach out to your audience.
So don't be afraid to get help with social media. Find an expert who understands your business and who can work with you to develop a social media strategy just for you.
Just keep in mind, all these social networks are just communication channels.
Knowing about them is not good enough. You need to apply your knowledge and take action in your business. That’s what’s important...
So, are you on board the social media train, or are you still standing at the station?
Would you like to learn how to engage with Social Media the ArtSHINE way?
It’s as simple as 1...2... 3...
2. Send an e-mail to this ArtSHINE : info@ArtSHINE.com.au
3. Contact Vinh for a no cost, no obligation coaching